FeroraAbout Ferora
A new way to discover Kerala's boutiques.
Kerala is home to an incredible world of independent boutiques, designers and fashion labels. But discovering them, exploring their collections and shopping across them has always been fragmented.
Ferora was created to bring it all together.
What we do
More than a marketplace.
We are a multi-brand fashion platform connecting Kerala’s boutiques and their collections with women across the state through one seamless shopping experience. From everyday styles and contemporary fashion to ethnic, fusion and occasion wear, Ferora makes it easier to discover something you love — without having to search across countless stores and social media pages.
We take care of the entire journey — from showcasing and marketing boutique collections to managing orders, shipping and customer service.
For our customers, that means one trusted destination to discover and shop from multiple boutiques. For our boutique partners, it means a platform that helps them reach more customers while Ferora takes care of much of what happens beyond creating great fashion.
Our story
Built from a shared passion.
Ferora was founded by two couples — cousins brought together by a shared passion for fashion, technology and great customer experiences.
We saw an opportunity to combine those interests to solve a simple problem: Kerala has an amazing boutique fashion scene, but it deserves a better way to be discovered and shopped.
So we built Ferora.
Discover Ferora